Senior Marketing Executive

Vacancy information

The Senior Marketing Executive will assist the Information Services Department in coordinating and implementing publicity and promotional programmes. Duties include: (1) planning and executing publicity strategies and large-scale campaigns; (2) liaising and working with government bureaux/departments and external parties/partners (public organisations, media agencies, event organisers, contractors etc.) to ensure smooth delivery of publicity projects and ensuring execution aligns with established marketing strategies; (3) building and maintaining day-to-day rapport with media representatives to foster positive media relations and smooth event coverage; (4) managing and producing multi-format publicity materials, including but not limiting to videos, print publications, digital content and/or outdoor advertisements; (5) managing logistical arrangements and providing onsite assistance… (1) have a Hong Kong bachelor’s degree or equivalent, preferably in communications, marketing or related fields; (2) have at least ten years of relevant work experience [Note 1] in marketing and publicity, public relations, event management or related fields, including solid experience assisting in the formulation and implementation of marketing strategies and policies; experience of working in the government or public bodies would be an advantage; (3) have hands-on experience in event production, procurement and collaboration with third-party service providers, alongside a proven ability to execute strategic marketing plans; (4) have excellent command of written and spoken English and…

Source: Hong Kong Civil Service Bureau. Reference 50322. CLB republishes factual vacancy fields from an official open-data feed and does not represent the employer.