Asia's first Watsons Plus opens in Malaysia with O+O ecosystem
Watsons has unveiled its first Plus store in Asia at Isetan Lot 10 in Kuala Lumpur. Spanning over 18,000 square feet, it is the largest Watsons in Malaysia and features an O+O ecosystem with personalised experiences, wellness services, and a café collaboration with ZUS Coffee.
Watsons has unveiled Asia's first Watsons Plus store at Isetan Lot 10 in Kuala Lumpur, Malaysia, introducing a next-generation customer experience designed to redefine health and beauty retail across the region. The launch marks Watsons Malaysia's 888th store, offering over 17,000 health, beauty, wellness, and lifestyle products.
As the largest Watsons store in Malaysia and its most immersive customer experience to date, Watsons Plus brings together personalised experiences, digital innovation, wellness services, and lifestyle offerings within a seamless Offline plus Online (O+O) ecosystem, according to the company.
Caryn Loh, regional managing director of health & beauty Asia at AS Watson Group, said: "As customers across Asia seek more personalised, immersive, and connected experiences, Watsons Plus brings together our health and beauty expertise, O+O capabilities, and innovation to create a future-ready retail destination."
Spanning more than 18,000 square feet, Watsons Plus has been recognised by the Malaysia Book of Records as Malaysia's Largest Health and Beauty Retail Store. The store features curated experiential destinations, including Taste of Malaysia, Malaysia Cultural Souvenir, and ASEAN Snacks Corner, transforming shopping into a journey of exploration and discovery.
Further enhancing the customer experience is an exclusive collaboration with ZUS Coffee, introducing a dedicated café concept within the store. Customers can enjoy a selection of specialty beverages, including the exclusive Iced Strawberry Blue Matcha Latté, while receiving complimentary limited-edition cup sleeves and sticker packs.